Mktg u1ip | MKTG320 Advertising and Public Relations | Colorado Technical University
Deliverable Length: 3–5 pages (not including cover page and resource page) Assignment Details There is a difference between public relations, known today as earned media, and advertising, also known as paid media. Both disciplines are important in the overall marketing campaign of a brand, whether it is a product, business, company, service, person, idea, or place. Social media has also become an important way to […]