Fear advertisements: influencing consumers to make better health

 

 

Required Resources
Read/review the following resources for this activity:

Apply the following writing resources to your posts:

Initial Post Instructions

Part 1: Research & Review
Review the two articles in Required Resources on the uses of logical fallacies and rhetorical appeals in the healthcare field.

The Krishen and Bui (2015) article discusses the active use of logical fallacies to manipulate obese consumers into making better health choices through two oppositional approaches: fear tactics and positive reinforcement.

The Giachino, Stupino, Peratulo, and Bertoldi (2017) article presents a study of fear tactics applied through social advertising, similar to the ads we discussed in our Week 3 discussion boards. Students were exposed to fear advertising in an attempt to reduce high speed driving.

Part 2: Application
Apply what you have learned about logical fallacies and rhetorical appeals to interpret and summarize the articles. Consider the following questions:

  • If the participants are aware of misleading manipulation techniques, are they immune to their effects?
  • What are the limitations of these types of fear inducing tactics?
  • How would you react if you were a subject in one of these studies?
  • What can we take away from these articles to apply in our own topics?
  • Where else have you seen these types of fear tactics applied (e.g., advertising, social media, word of mouth, etc.)? Are these other mediums effective? Why is that the case?

Cite your sources in APA format.

Follow-Up Post Instructions
Respond to at least two peers or one peer and the instructor. Offer additional insight into your peers’ responses by furthering the discussion. Did you notice any inconstancies in the persuasive methods applied that your peer might have missed? Did you notice any other specific logical fallacies in your peer’s response? Have you ever fallen prey to the types of fear tactics commonly used in your classmate’s topic? Provide an example if so. If not, how were you able to avoid susceptibility?

Note: If you see that someone has already received feedback from two peers, please choose to help a peer who has yet to obtain feedback.

Writing Requirements

  • Minimum of 3 posts (1 initial & 2 follow-up)
  • APA format for in-text citations and list of references

Grading
This activity will be graded using the Discussion Grading Rubric. Please review the following link:

Week 6 Discussion 2: Deceptive Arguments

11 unread reply.11 reply.

Required Resources
Read/review the following resources for this activity:

Apply the following writing resources to your posts:

Initial Post Instructions

Part 1: Research & Review
Review the two articles in Required Resources on the uses of logical fallacies and rhetorical appeals in the healthcare field.

The Krishen and Bui (2015) article discusses the active use of logical fallacies to manipulate obese consumers into making better health choices through two oppositional approaches: fear tactics and positive reinforcement.

The Giachino, Stupino, Peratulo, and Bertoldi (2017) article presents a study of fear tactics applied through social advertising, similar to the ads we discussed in our Week 3 discussion boards. Students were exposed to fear advertising in an attempt to reduce high speed driving.

Part 2: Application
Apply what you have learned about logical fallacies and rhetorical appeals to interpret and summarize the articles. Consider the following questions:

  • If the participants are aware of misleading manipulation techniques, are they immune to their effects?
  • What are the limitations of these types of fear inducing tactics?
  • How would you react if you were a subject in one of these studies?
  • What can we take away from these articles to apply in our own topics?
  • Where else have you seen these types of fear tactics applied (e.g., advertising, social media, word of mouth, etc.)? Are these other mediums effective? Why is that the case?

Cite your sources in APA format.

Follow-Up Post Instructions
Respond to at least two peers or one peer and the instructor. Offer additional insight into your peers’ responses by furthering the discussion. Did you notice any inconstancies in the persuasive methods applied that your peer might have missed? Did you notice any other specific logical fallacies in your peer’s response? Have you ever fallen prey to the types of fear tactics commonly used in your classmate’s topic? Provide an example if so. If not, how were you able to avoid susceptibility?

Note: If you see that someone has already received feedback from two peers, please choose to help a peer who has yet to obtain feedback.

Writing Requirements

  • Minimum of 3 posts (1 initial & 2 follow-up)
  • APA format for in-text citations and list of references

Grading
This activity will be graded using the Discussion Grading Rubric. Please review the following link:

Week 6 Discussion 2: Deceptive Arguments

11 unread reply.11 reply.

Required Resources
Read/review the following resources for this activity:

Apply the following writing resources to your posts:

Initial Post Instructions

Part 1: Research & Review
Review the two articles in Required Resources on the uses of logical fallacies and rhetorical appeals in the healthcare field.

The Krishen and Bui (2015) article discusses the active use of logical fallacies to manipulate obese consumers into making better health choices through two oppositional approaches: fear tactics and positive reinforcement.

The Giachino, Stupino, Peratulo, and Bertoldi (2017) article presents a study of fear tactics applied through social advertising, similar to the ads we discussed in our Week 3 discussion boards. Students were exposed to fear advertising in an attempt to reduce high speed driving.

Part 2: Application
Apply what you have learned about logical fallacies and rhetorical appeals to interpret and summarize the articles. Consider the following questions:

  • If the participants are aware of misleading manipulation techniques, are they immune to their effects?
  • What are the limitations of these types of fear inducing tactics?
  • How would you react if you were a subject in one of these studies?
  • What can we take away from these articles to apply in our own topics?
  • Where else have you seen these types of fear tactics applied (e.g., advertising, social media, word of mouth, etc.)? Are these other mediums effective? Why is that the case?

Cite your sources in APA format.

Follow-Up Post Instructions
Respond to at least two peers or one peer and the instructor. Offer additional insight into your peers’ responses by furthering the discussion. Did you notice any inconstancies in the persuasive methods applied that your peer might have missed? Did you notice any other specific logical fallacies in your peer’s response? Have you ever fallen prey to the types of fear tactics commonly used in your classmate’s topic? Provide an example if so. If not, how were you able to avoid susceptibility?

Note: If you see that someone has already received feedback from two peers, please choose to help a peer who has yet to obtain feedback.

Writing Requirements

  • Minimum of 3 posts (1 initial & 2 follow-up)
  • APA format for in-text citations and list of references

Grading
This activity will be graded using the Discussion Grading Rubric. Please review the following link:

11 unread reply.11 reply.

Required Resources
Read/review the following resources for this activity:

Apply the following writing resources to your posts:

Initial Post Instructions

Part 1: Research & Review
Review the two articles in Required Resources on the uses of logical fallacies and rhetorical appeals in the healthcare field.

The Krishen and Bui (2015) article discusses the active use of logical fallacies to manipulate obese consumers into making better health choices through two oppositional approaches: fear tactics and positive reinforcement.

The Giachino, Stupino, Peratulo, and Bertoldi (2017) article presents a study of fear tactics applied through social advertising, similar to the ads we discussed in our Week 3 discussion boards. Students were exposed to fear advertising in an attempt to reduce high speed driving.

Part 2: Application
Apply what you have learned about logical fallacies and rhetorical appeals to interpret and summarize the articles. Consider the following questions:

  • If the participants are aware of misleading manipulation techniques, are they immune to their effects?
  • What are the limitations of these types of fear inducing tactics?
  • How would you react if you were a subject in one of these studies?
  • What can we take away from these articles to apply in our own topics?
  • Where else have you seen these types of fear tactics applied (e.g., advertising, social media, word of mouth, etc.)? Are these other mediums effective? Why is that the case?

Cite your sources in APA format.

Follow-Up Post Instructions
Respond to at least two peers or one peer and the instructor. Offer additional insight into your peers’ responses by furthering the discussion. Did you notice any inconstancies in the persuasive methods applied that your peer might have missed? Did you notice any other specific logical fallacies in your peer’s response? Have you ever fallen prey to the types of fear tactics commonly used in your classmate’s topic? Provide an example if so. If not, how were you able to avoid susceptibility?

Note: If you see that someone has already received feedback from two peers, please choose to help a peer who has yet to obtain feedback.

Writing Requirements

  • Minimum of 3 posts (1 initial & 2 follow-up)
  • APA format for in-text citations and list of references

Grading
This activity will be graded using the Discussion Grading Rubric. Please review the following link:

Calculate Your Essay Price
(550 words)

Approximate price: $22

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
$26
The price is based on these factors:
Academic level
Number of pages
Urgency
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more